According to The Digital Marketing Institute, The NSPCC and Ofcom (UK) reports 6 in 10 teens trust influencers more than traditional celebrities and more than 74% of 8–15-year-olds using YouTube with 40% of their YouTube content deriving from bloggers.

As seen from the data today, families, especially children are exposed to digital content, tech, communities more than before, and social influencers become the “best friends” who impact their decisions and behavioral and lifestyle choices. While digital life is an essential aspect of any connected individual it would be useful to learn how to safely use it and support children and parents are aware of their children's and families' online activities.

So, the online event named "Digital Families Symposium 2021. Social media influencing Express yourself and learn in a safe way” by Dr. Elvira Bolat, Bournemouth University will be about the latest updates and guidance on the influencer industry, parental and educators' engagement, and online safeguarding and experts in influencer marketing, digital resilience, and safeguarding, digital parenting will cover the following points:

  • Providing insights into how educators, schools, local authorities, and parents can address social media influencers' impact on children's and families' online activities
  • Developing strategies to ensure the protection of the most vulnerable
  • Practice on how to adapt e-safety plans to account for challenges associated with consuming social media influencing content
  • Networking opportunities with speakers and other attendees.

For more information visit: https://www.eventbrite.co.uk/e/digital-families-symposium-2021-tickets-1...

Start and end date
-
Organiser

Bournemouth University

Type of event
Online
Countries this relates to

Childhub

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