About a year ago a consortium of 10 Bulgarian NGOs launched a MenCare
campaign in support of active male engagement in child care. For the
very first time a national fatherhood campaign is organized in Bulgaria.
After a year of intensive work and discovering the uncovered path, the
project team was pleasantly surprised by the first positive results. "To
be a Dad" has developed into one of the strongest viral campaign
(without any budget for advertising) for the last 10 years in Bulgaria.
The work team was awarded with the prestigious award for the Bulgarian
non-governmental sector "Project of the Year - 2014", followed with the
special prize "Father of the Year Award - 2015". For a period of year
and a half more than 100 organizations are involved as supporters of the
campaign. What are the reasons for this success? How the campaign was
able to reach so many families and touch emotionally Bulgarian men? What
is the secret? Get ideas in support for your MenCare campaigns by
reading the attached articles (they give insights about our approach for
social change and explain our path to the success).
https://www.youtube.com/watch?v=EBJlZwP4HrU
You might like..
0
2
The present publication is intended to give voice to children who are detained at the border or in immigration detention with their families. This publication will give these children a voice, in accordance with article 12 of the…
0
8
In Finland, parental leave will be the same for both mothers and fathers in order to reach gender equality and to motivate men to spend more time with their kids.
For now, maternity leave is 4.2 months for mothers and 2.2 months for fathers. In…
0
6
To mark Australian father’s day, Mashable has published an emotional and personal photo series that captures the powerful relationships between fathers and their children in the midst of crisis. The photos show fathers in difficult circumstances and…
0
5
TBILISI, Georgia — Story time has moved into the virtual realm in Georgia, where dads are stepping up to the new parenting challenges faced by families self-isolating amid the COVID-19 pandemic.
“By reading fairy tales to children who are stuck at…
